LEAD FOLLOW-UP

SERVICE

Consistent lead follow-up

Generating more business from your leads

We provide your qualified sales leads

Your salespeople focus on closing deals

Lead follow-up or sales?

Are you also eager for good salespeople? With an overwhelmed sales team, new incoming leads are often the first to be neglected. They are not followed up properly, causing you to miss out on opportunities for new customers and revenue. While you also need new sales opportunities after today, which your salespeople can work on. Let us therefore open doors with potential customers. And let your salespeople do what they are good at: selling!

LEADMASTERS INTERNATIONAL: AN EXTENSION OF YOUR SALES TEAM

LeadMasters International functions as an extension of your existing sales team. We call high-quality cold leads, warm leads, and prospects on behalf of your company. The person on the other end of the call has no idea you’ve engaged an external team; only you and your sales team know.

Outsourcing lead follow-up is a smart choice for companies looking to grow but lacking internal capacity. We often see that internal teams are busy with other priorities, or lead follow-up simply doesn’t get the attention it deserves because it’s not everyone’s favorite task. That’s when bringing in an experienced external partner adds structure, speed, and results.

WHY OUTSOURCE LEAD FOLLOW-UP OR COLD CALLING?

If you’re searching for outsourcing cold calling, lead generation, or phone-based acquisition, you’re not just looking for information – you’re looking for results. By outsourcing these tasks to a specialized team, nothing gets missed, and your sales team can focus on what they do best: closing deals.

HOW WE WORK: WHAT TO EXPECT

Our approach is fully tailored to your organization:

• We call using your business phone number, not a generic 088-number, building trust with your prospects.
• We have an international team and handle acquisition in the Netherlands, Belgium, Spain, France, and Germany.
• We can also handle inbound calls on your behalf during business hours (9 AM – 5 PM).
• For cold calling, we use our own calling software to maximize productivity.
• When lead follow-up or CRM integration is required, we seamlessly switch to your system.
• We assist with CRM setup if needed, ensuring your sales team works efficiently and consistently.
• We manage the initial stages: calling and qualifying leads from various channels. Your team closes the deal.
• We value short lines of communication, data-driven decisions, and focusing on revenue rather than just meetings.

AN INTEGRATED APPROACH = MORE RESULTS

Initial Setup

We start with an online kickoff to understand your business, offerings, and communication style. This creates a strong foundation for effective collaboration with commitment on both sides.

Focus areas:

Getting to Know Your Business & Products
• Asking targeted questions to develop an effective call script.
Lead & Prospect List Review
• Reviewing and preparing lists together.
Practical Collaboration Alignment
• Who does what, when, and how?
• Setting up calling software and Teams environment.
• Training the calling team.

ENRICH YOUR CRM SYSTEM

By actively engaging in lead follow-up, you enrich your database of potential customers. If a lead does not want to proceed at this moment, it can be a sales opportunity for the future. Thus, in your CRM system, your file of new relationships grows, giving you insight into the specific situation of the relationship, their decision-making unit (DMU), and the correct contact details. The ideal starting point for your marketing actions and future sales activities!

At the LeadMasters, we work CRM system independently. We are familiar with various systems and thus most likely also with yours. We work from your CRM system. If we think it is not well set up, our first step before starting lead follow-up is to properly set up the CRM system and inform the sales team. It often happens that colleagues are not aware of the structure everyone uses. When you want your sales team to be on the same level with each other, a properly filled CRM system is the basis.

DRIVEN SALES PROFESSIONALS

The team of The LeadMasters consists of real sales professionals, with a varied mix of ages and experiences. We make sales appointments for the most diverse business products and services. From simple services to complex solutions with a long lead time. Our adrenaline flows when we can turn a cold lead into an enthusiastic prospect.

Do you want to outsource your lead follow-up and lead generation? Then you are at the right address with The LeadMasters. We provide more qualified sales leads so your salespeople can better focus on closing deals. Don't forget that consistent lead follow-up requires a lot of time and attention from your salespeople. Would you rather have them spend their time closing deals and with your current customers? Then consider a introductory meeting with us and who knows, we might help you achieve your goals at the end of each month.

WHAT DOES IT COST TO OUTSOURCE LEAD FOLLOW-UP?

The cost of outsourcing lead follow-up depends on the intensity and frequency of the collaboration. We work with a clear model based on half-day sessions, so you know exactly what to expect.

Together, we determine the capacity needed and the results we aim to achieve. No surprises afterward, just clear control over your sales process.

Book a meeting

Want to explore how outsourcing acquisition or lead follow-up can work for your organization? Book a free consultation in our calendar, and let’s discuss your needs.

Book Now

FAQ - Lead follow-up

What is lead follow-up?

Lead follow-up involves actively following up on leads generated through marketing efforts. This includes website visitors, downloads, completed contact forms, webinar participants, and open tasks in your CRM system.

Why should I outsource lead follow-up?

Many sales teams do not have the time for consistent follow-up. By outsourcing lead follow-up, you prevent warm leads from going cold or being lost to competitors. You can be confident that each lead will be followed up promptly and professionally.

How will collaboration with my sales team work?

We work directly within your CRM system and coordinate the handover of qualified leads carefully. For each scheduled appointment, we contact the relevant sales colleague to ensure they are fully informed and prepared, ensuring seamless collaboration.

What types of leads can you follow up on?

We call both MQLs (Marketing Qualified Leads) and SQLs (Sales Qualified Leads) sourced from forms, downloads, campaigns, or CRM tasks. Our approach is flexible and aligns with your marketing and sales funnels.

Can I get progress insights during the process?

Yes, because we work within your CRM system, progress is fully transparent. You can see in real-time what actions have been taken, and we report clearly and systematically on results.